Privacy Policy

FeedMe

1. Introduction

1. Welcome to FeedMe ("Company," "we," "us," or "our"). We are committed to protecting the privacy of our users ("Users," "you," or "your"). This Privacy Policy explains how we collect, use, share, and protect your personal data when you use our platform ("Platform").

2. This Privacy Policy is drafted in accordance with applicable privacy laws, including the Israeli Privacy Protection Law, the General Data Protection Regulation ("GDPR") applicable in the European Economic Area ("EEA"), and the California Consumer Privacy Act ("CCPA").

3. By accessing or using the Platform, you consent to the collection and processing of your personal data as outlined in this Privacy Policy. If you do not agree with any part of this Policy, please discontinue use of the Platform.

2. Information We Collect

1. We collect various types of personal data, including:

• Personal Identifiers: Name, email address, phone number, billing address, delivery address.
• Payment Information: Credit/debit card details processed via third-party payment processors.
• Order Details: Information regarding purchases, order history, and preferences.
• Device and Technical Information: IP address, browser type, operating system, and other related details.
• Location Data: If you enable location tracking for delivery purposes.
• Advertising and Analytics Data: Information collected through cookies, advertising identifiers, and tracking technologies.
• Data from Third Parties: Information from restaurants, advertising networks, and analytics providers.
• Device-Specific Data: Unique device identifiers, app crash logs, system activity.

3. Legal Basis for Processing

1. We process personal data based on:

• Performance of a contract: To provide you with our services.
• Legal obligations: To comply with applicable laws and regulations.
• Legitimate interests: For fraud prevention, security, and improving user experience.
• Consent: For marketing communications and optional data processing.

4. How We Use Your Information

1. We process personal data for the following purposes:

• To provide, maintain, and improve our services.
• To process transactions and fulfill orders.
• To provide customer support and respond to inquiries.
• To send promotional communications, subject to user preferences.
• To analyze trends, monitor user behavior, and improve the Platform.
• To comply with legal obligations.
• To manage app permissions and notifications.

5. Mobile App Permissions & Data Access

1. When using our mobile app, we may request access to:

• Location Data: For real-time delivery tracking.
• Camera & Photos: To allow users to upload images.
• Microphone: If voice commands are implemented.

2. Users can manage app permissions via their device settings.

3. Push Notifications & In-App Messages: We may send push notifications to provide order updates, promotions, or important service notifications. Users may opt-out of push notifications through their device or app settings.

6. Automated Decision-Making

1. We may use automated decision-making processes to personalize recommendations, streamline order processing, or detect fraudulent activities. Users have the right to request human intervention in decisions that significantly affect them.

7. Sharing of Information

1. We may share personal data with the following third parties:

• Restaurants: To facilitate order fulfillment and improve service.
• Payment Processors: To process transactions securely.
• Advertising and Analytics Providers: To optimize and personalize advertising and user experience.
• Legal and Regulatory Authorities: When required by law or to protect legal rights.
• Third-Party SDK Providers: If our app integrates with third-party tools (e.g., Firebase, Facebook SDK).

8. Data Processing for Restaurants

1. FeedMe also collects and processes personal data related to restaurants using the Platform.

2. Information Collected from Restaurants:

• Business details: Restaurant name, address, contact information, and payment details.
• Order-related data: Customer details necessary to fulfill orders.
• Performance data: Reviews, order fulfillment history, and operational analytics.

3. How We Use Restaurant Data:

• To manage business accounts and payments.
• To provide analytics and insights to improve restaurant performance.
• To enable communication with customers regarding orders and service.

4. Sharing with Third Parties:

• Payment service providers for transaction processing.
• Customers, when necessary to fulfill orders and respond to inquiries.
• Publicly displayed reviews and ratings on the Platform.

5. Restaurant Responsibilities as Data Controllers:

• Restaurants must comply with applicable data protection laws when processing customer data.
• Restaurants are responsible for securing customer data and must not misuse it for unauthorized purposes.

6. Data Retention for Restaurants:

• Business account data is retained for 5 years or as required by applicable regulations.
• Reviews and ratings may be publicly displayed indefinitely unless removal is requested.

9. Children's Privacy

1. Our Platform is not intended for individuals under the age of 16 in the EEA or under 13 in the United States. We do not knowingly collect personal data from minors.

2. If we become aware that a minor has provided us with personal data, we will take steps to delete such information.

10. Data Retention

1. We retain personal data for as long as necessary to fulfill the purposes outlined in this Policy:

• Order History and Transactions: Retained for 5 years for accounting and tax compliance.
• User Accounts: Retained until the user requests deletion.
• Marketing Data: Retained until the user opts out.
• Legal Compliance Data: Retained as required by applicable laws. Users may request deletion of their data at any time.

11. User Rights

1. Users have the following rights under the GDPR and CCPA:

• Right of Access: Request a copy of the personal data we hold about you.
• Right to Rectification: Request correction of inaccurate or incomplete data.
• Right to Erasure: Request deletion of your personal data.
• Right to Object: Object to certain types of processing, including direct marketing.
• Right to Data Portability: Request a structured, commonly used format of your data.
• Right to Withdraw Consent: Where processing is based on consent, users may withdraw it at any time.

12. Data Security

1. We implement industry-standard security measures, including:

• Encryption of sensitive information.
• Restricted access to personal data.
• Regular security audits and monitoring.

13. International Data Transfers

1. Your personal data may be processed and stored in Israel, the United States, and the European Economic Area.

2. We ensure that data transfers comply with applicable laws, including standard contractual clauses (SCCs) when necessary.

14. Cookies and Tracking Technologies

1. We use cookies for:

• Essential Platform functionality.
• Performance analytics.
• Advertising and marketing.

2. We do not currently respond to Do Not Track (DNT) signals from web browsers.

15. Opt-Out for Direct Marketing & Advertising

1. Users can opt-out of receiving marketing emails by following the unsubscribe link in our emails. For targeted advertising, users can adjust preferences via their device settings or contact us.

16. Data Synchronization Across Devices

1. If users access FeedMe from multiple devices, we synchronize relevant account data across platforms to ensure seamless user experience.

17. Changes to This Privacy Policy

1. We reserve the right to update this Privacy Policy at any time. Changes will be communicated through our website. Continued use of the Platform after changes constitutes acceptance of the revised Policy.

18. Data Protection Officer (DPO)

1. FeedMe has appointed a Data Protection Officer (DPO) to oversee compliance with this Privacy Policy and data protection regulations.

2. If you have any concerns regarding the handling of your personal data, you may contact our DPO at: manager@feedme.club.

Last Updated: 18/02/2025